Tuesday, May 25, 2010

An ad we created for a case presentation





This was for one of the presentations we had to do in class for a marketing assignment. We were supposed to come up with, what these people like to call as strategy and I like to call as nonsense, and end it with an ad. We decided to do a video ad. The case is about a niche consumer electronics retail store facing competition from huge discount stores. The store had to uniquely position itself to survive. Whether the store survived or not, we survived through the case.

What next? A quiz tomorrow, three more assignment submissions this week and end-term exams next week. But who cares about all this - I'm just waiting to go to Bangalore to see my girlfriend. Oh wait, she's now officially become my wife - the house warming happened earlier this week. I wasn't able to go, so the wedding happened without me. Friends in Bangalore, please don't mind for not inviting you - I wasn't even there to invite you. It was just a small formality-ceremony.

Girlfriend in Hyderabad, wife in Bangalore - I'm loving it!